Recent News and Blogs

Author: Katie Levy, HigherEchelon Lead Salesforce Consultant It’s that time again – Salesforce release time! With the winter solstice just behind us, it may seem strange to think about the Spring ’22 release, but with release weekends beginning January 14th, now is the perfect time. New to the Salesforce ecosystem? Welcome! Salesforce’s three releases...

The medical industry requires secure, sophisticated, and comprehensive digital solutions. When supporting patients, connectivity and flexibility is key, but many healthcare providers struggle to find software that is both compliant and agile.  In 2021, Salesforce released Health Cloud 2.0, an integrated suite of solutions designed to help businesses and government agencies in the healthcare...

Retail businesses need to operate many sectors. From inventory and brick-and-mortar sales to marketing and e-commerce, it can be difficult to manage retail businesses without an integrated industry solution. The Salesforce Consumer Goods Cloud is an exciting offering in Salesforce’s suite of business software. The company built the Salesforce Consumer Goods Cloud specifically to...

Edited by: Katie Levy, Lead Salesforce Consultant, HigherEchelon, Inc. Many companies track and retain information about customers. But what about using that data to get to know customers, to tell a story, even to understand where customers interact with your brand? The better your customer relationship management (CRM) tools are, the deeper your understanding...

Forward-thinking businesses are always looking for ways to improve their sales processes. Sales growth is key to organizational success, but manual and inconsistent processes can harm customer relationships. With the right sales tools, however, representatives have the resources they need to succeed. Many organizations use Salesforce Sales Cloud, a popular customer relationship management (CRM)...